The Drinks Club Ltd • Last updated 28 August 2026

The Drinks Club respects your privacy and is committed to protecting the personal information we hold. This policy explains what information we collect, how and why we use it, who we share it with and the rights you have under UK data protection law (the UK GDPR and the Data Protection Act 2018). It applies when you use our website, open or operate a trading account with us, place orders, take deliveries or otherwise deal with us. We are a business-to-business drinks wholesaler: the personal information we handle is almost entirely the business contact information of the people we deal with at our customers and suppliers.

1. Who we are

The Drinks Club Ltd is the controller of the personal information described in this policy. We are registered in England and Wales under company number 08669158. Our registered office is Unit D, Gateway West London, 1–3 Uxbridge Road, Hayes UB4 0JN. Our VAT number is 169 1412 07 and we are approved under HMRC’s Alcohol Wholesaler Registration Scheme (AWRS URN XHAW00000104058). In this policy “we”, “us” and “our” mean The Drinks Club Ltd.

2. The information we collect

Depending on how you deal with us, we may collect:

Business contact details – the names, job titles, email addresses and phone numbers of the people we deal with at your business, such as directors, finance, accounts, purchasing and goods-in contacts.
Account information – the details given on your new customer application, including company and VAT registration details, delivery addresses and the signing director’s details.
Credit information – information from credit reference agencies and public registers (such as Companies House) used to assess creditworthiness and set credit limits.
Trading records – orders, deliveries, invoices, payments, credit notes, and our correspondence with you.
Website information – limited technical information when you use our website or ordering portal, such as login details, IP address and pages visited.

We treat all email addresses and phone numbers given to us as business contact details provided in a business capacity, and we use them on that basis, even where they also serve as personal contact details.

3. How we collect it

We collect information directly from you – on account application forms, when you order, and in day-to-day correspondence; automatically, when you use our website or portal; and from third parties, including credit reference agencies, Companies House and other public registers, and HMRC’s online checking services.

4. How we use it and our lawful bases

We only use personal information where the law allows. We use it to:

Open and manage your trading account, take and deliver orders, and provide customer service – necessary for the performance of our contract with you.
Invoice, collect payment and keep statutory accounting and tax records – performance of contract and compliance with our legal obligations.
Run credit checks, set and review credit limits and manage credit risk – our legitimate interests in trading responsibly. A record of our search may be kept by the credit reference agency.
Meet our regulatory duties, including alcohol duty and AWRS obligations to HMRC – compliance with our legal obligations.
Tell you about our products, prices and offers – our legitimate interests in marketing to our trade customers. You can opt out at any time.
Protect our business and enforce our terms, including recovering debts – our legitimate interests.

5. Who we share information with

We do not sell personal information. We share it only where needed to run our business:

Credit reference agencies, when we assess or review your account.
Delivery partners and couriers, so orders can be delivered to your sites.
Our IT, software and payment providers, who host and support the systems we run the business on.
Brand owners and distribution agencies, who receive sales reporting (prices, volumes and customer-level sales information for the products they supply), as set out in our Terms of Sale.
Our professional advisers, insurers, banks, and – where required – HMRC, other authorities and the courts.

We do not routinely transfer personal information outside the UK. If a service provider processes data overseas, we make sure appropriate safeguards required by UK law are in place.

6. How long we keep information

We keep account and trading records for the life of our trading relationship and normally for six years afterwards, in line with tax and limitation rules. Information that is no longer needed is deleted or anonymised.

7. How we protect information

Personal information is held on access-controlled systems, and we limit access to those who need it to do their jobs. Where we use third-party systems, we choose reputable providers with appropriate security measures.

8. Cookies and website analytics

Our website uses cookies that are essential for it to work (for example, keeping you logged in to the ordering portal) and basic analytics that help us understand how the site is used. You can control and delete cookies through your browser settings; blocking essential cookies may stop parts of the site working.

9. Your rights

Under UK data protection law you have the right to ask for a copy of the personal information we hold about you, to have it corrected or (in certain circumstances) deleted, to restrict or object to our use of it – including an absolute right to object to direct marketing – and to data portability. There is no fee, and we will respond within one month. To exercise any of these rights, contact us using the details below.

10. Complaints

If you are unhappy with how we have handled your information, please contact us first and we will do our best to put it right. You also have the right to complain to the Information Commissioner’s Office (ICO) at ico.org.uk or on 0303 123 1113.

11. Changes to this policy

We may update this policy from time to time. The latest version will always be on our website, with the date at the top showing when it was last changed.

12. How to contact us

The Drinks Club Ltd Unit D, Gateway West London 1 - 3 Uxbridge Road Hayes UB4 0JN
T: +44 (0) 207 1234 502 E: accounts@thedrinksclub.com